Client: Jones Diner
Headline: Like Hooters. Only different.
Body Copy: Food if you’re hungry. Service if you’re lucky.
Client: Jones Diner
Headline: Reservations? We understand.
Body Copy: Real good food. Not real good for you.
Client: Jones Diner
Headline: Water. This concludes our diet menu.
Body Copy: Grease is the word.
Client: Orion Telescopes
Headline: Earn Light Years Instead of Miles
Body Copy: Enjoy nightly excursions to the lunar seas. And rendezvous with the cosmos. Orion telescopes expose you to the wide black yonder, where you’ll bask in the glow of comets. Take a jaunt to the nearest planet, and meander on Mars. There’s always something to see. So get on board with us.
Tagline: Travel Tonight
Client: Orion Telescopes
Headline: Earth is a Tourist Trap
Body Copy: Become a citizen of Saturn. Escape the boundaries of your planet, and colonize a constellation. Orion telescopes take you beyond the imaginable, to worlds with seas of methane gas and volcanoes the size of Mt. Everest. There’s no better way to get away from it all. So go on, explore. Andromeda awaits.
Tagline: Travel Tonight
Client: Orion Telescopes
Headline: Venus is Really Nice This Time of Year
Body Copy: Cosmic closeups are our specialty. Go sightseeing at sundown with an Orion telescope as your guide. Visit Venus, the brightest star in the sky, and journey to places off the beaten orbit. The tour departs when the stars arrive. Roam your universe.
Tagline: Travel Tonight
Client: Saint Vincent Catholic Medical Centers
Agency: Della Femina, Rothschild, Jeary & Partners
Art Director: Peter Wadsworth
Copywriter: Maria Rivera
Medium: Bus shelter posters
Client: Land Rover Discovery
Agency: Grace & Rothschild
Art Director: Allan Richardson
Copywriter: Maria Rivera
Headline: Why Land Rover Discoverys rarely get dinged.
Body Copy: No other vehicle lets you get away from it all like the 2000 Discovery Series II.
With its pinpoint maneuverability, permanent four-wheel drive, and sophisticated electronic traction control system, the Discovery opens a lot of doors. Even in placeslikethis.
And with a confidence-inspiring 14-gauge steel chassis, plus an advanced parking brake system that locks all four wheels for added security on steep grades, the Discovery deftly handles the most challenging off-road or on-pavement situations.
Built with the highest technological standards in mind, it’s designed to surmount the seemingly insurmountable. Which means that it can journey to the ends of the earth. Or just the ends of the parking lot.
So why not call 1-800-FINE 4WD for your nearest Land Rover Retailer? Or visit us at www.Best4x4.LandRover.com.
After all, when it comes to telling you everything there is to know about the Discovery Series II, you’ll find we’ve barely scratched the surface.
Client: ASPCA (American Society for the Prevention of Cruelty to Animals) – Spaying and Neutering Service
Headline: If a leg can turn him on, imagine what a French Poodle can do.
Body Copy: Does your dog know more about the birds and the bees than you do? Call 1-800-288-1868 to have your dog spayed or neutered.
Client: ASPCA (American Society for the Prevention of Cruelty to Animals) – Spaying and Neutering Service
Headline: It’s a different bitch every night.
Body Copy: Dogs. They’re all alike. To have yours spayed or neutered, call 1-800-288-1868 and set up an appointment.
Client: ASPCA (American Society for the Prevention of Cruelty to Animals) – Spaying and Neutering Service
Headline: Unless she’s practicing the rhythm method, it’s probably time for a visit.
Body Copy: Masturbation isn’t an option either. This is. Call 1-800-288-1868 to have your dog spayed or neutered.
